Turn Browsers into Book Buyers: Unlock the Power of Amazon A+ Content

Recorded Live on

July 30, 2026 6:00 pm Pacific

Video replay available

$35.00

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You worked hard to write your book. You invested in a professional cover. You crafted your Amazon description. 

But have you optimized the part of your book page that helps convince readers to click Buy Now? 

Amazon A+ Content is one of the most overlooked—and most effective—marketing tools available to authors. Best of all, it's completely free. 

In this practical webinar, publishing expert Kathleen Kaiser will show you how to transform your Amazon book page into a richer, more persuasive shopping experience using professionally designed images, comparison charts, enhanced copy, endorsements, and other features that help readers feel confident purchasing your book. 

Whether you're publishing your first title or refreshing an existing listing, you'll leave with clear, actionable strategies you can implement immediately. 

You'll Learn 

  • What Amazon A+ Content is—and why it matters
  • How A+ Content helps convert browsers into buyers 
  • The essential elements of high-converting A+ pages 
  • Examples of effective fiction and nonfiction listings 
  • Common mistakes that can hurt sales 
  • Simple ways to make your Amazon page look more professional 

Perfect For 

  • First-time authors 
  • Independent publishers 
  • Hybrid authors 
  • Experienced authors looking to improve book sales 
  • Anyone wanting to maximize their Amazon presence 

Your Amazon page already has visitors. 

Now make it work harder for you.

Featuring

Kathleen Kaiser

Kathleen Kaiser’s journey through the dynamic landscapes of marketing, technology, and the arts spans over five decades. Beginning as a music journalist and transitioning to publicity, Kathleen has left her mark on the most exhilarating industries of her generation. Her career has been a remarkable evolution from the electrifying world of rock and roll in the late 60s and 70s to the transformative digital and internet revolution of the late 80s, 90s, and 00s. She is President of the Writers & Publishers Network, a national literary nonprofit, and a frequent conference speaker. Throughout her career, Kathleen’s words have graced publications in the United States, Japan, the UK, and Italy. In addition, she is the author of five published books, four dedicated to the music industry, a novel, and a collection of plays. She launched the engaging podcast, “Talking Book Publishing with Kathleen Kaiser,” in March 2021, now co-hosted with poet and book marketer Adanna Moriarty, with whom she is co-founder of ProBookLaunch, a new book marketing assistant tool.
https://www.kathleenkaiser.com 

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