Three Must-Haves for Author Homepages
by Lynn Varon The homepage is a snapshot of your website that invites the visitor to explore further. Attention-seeking authors know a website has the widest reach of all promotional…
The Latest From WPN
How Much Should Authors Spend on Book Marketing?
by Brian Feinblum An author recently asked me to give her an idea of how much she should spend on book publicity. Though I wanted to say “everything you have,”…
Book Promotion Now and Then: Connections Matter
by Lorie Lewis Ham My first mystery novel, Murder in Four Part Harmony, came out in 2000. It was published by a small press—one of the first to do print…
The Publisher Perspective: December 2021
by Jay Hartman Q: With the holiday season here, I want to make sure I’m promoting all of my books to get the most sales possible. What’s the most effective…
Protect Your Inner Life
by Michael Bracken, Reacting to Lan Samantha Chang’s essay on LitHub.com, “Writers, Protect Your Inner Life,” Trey R. Barker (my Guns + Tacos co-creator/co-editor) posted on Facebook: “[The essay] at…
The Publisher Perspective: November 2021
by Jay Hartman Q: I have a brand-new mystery novel out, and I really want to get it in Bookbub for a promotion. I get their newsletters, and it seems…
15 Ways Authors Support Each Other on Social Media
by Leila HirschFeld Previously published at BookBub.com on October 7, 2021 reprinted with permission. Writing is a solitary job by nature, but for many authors it has felt especially isolating…
How We Hit the USA Today Bestseller List with a Multi-Author Anthology
by Sierra Simone, Joanna Shupe, Eva Leigh, Nicola Davidson, and Adriana Herrera (reprinted with permission) We are a group of romance authors—Sierra Simone, Joanna Shupe, Eva Leigh, Nicola Davidson, and…
What Can a Website Editor Do for You?
by Lynn Varon, Writer Web We all know what copy editors do in the context of book publishing. What makes a website editor special? They have the skills to help…
The Publisher Perspective: October 2021
by Jay Hartman Q: I see my local library offers eBooks to patrons. How can I go about getting my library to carry my title? R.S., Salem, Oregon A: 2020…