Newsletters: To Have or Not to Have?
by Marilyn Levinson For the longest time, every book-promoting guru I listened to insisted an author needed a newsletter. A newsletter was essential. It was the best way to communicate…
Book Marketing
Marketing Audiobooks: 13 Ideas for Getting New Listeners
by Diana Urban, February 5, 2020, reprinted with permission from BookBub Have you actively promoted your audiobooks? From growing awareness on social media to generating a high volume of sales…
Giving Readers What They Want
The Strategy that Leads to More Book Sales by Penny Sansevieri A secret formula for executing the perfect book launch doesn’t exist. Numerous constantly changing factors are in play, from…
Drive Traffic to Your Website
by Barbara Florio Graham Authors and entrepreneurs know the importance of a website. Social media is fickle, often falling into and out of favor, but your website is what speaks…
How to Get Noticed on Twitter as an Indie Author
by Penny Sansevieri Indie authors ask me all the time how to get noticed on Twitter because, just like LinkedIn and Facebook, when an author connects with the right people,…
17 Fantastic Ways to Sell More Books for the Holidays (14-17)
by Diana Urban (from BookBub October 30, 2019 Reprinted with permission) 14. Stage photos of a book in a holiday setting Many authors publish stunning images on Instagram showcasing their…
How a Facebook Launch Party Can Help You Sell More Books
by Marie McNary Have you seen other authors hosting Facebook parties to promote their new book release? Have you wondered exactly what these parties are all about? A Facebook launch…
Why Your Book-Marketing Plan Should Include a Newsletter
by Penny Sansevieri Many authors I’ve consulted with recently about their book marketing plan have reported that their advertising across multiple platforms including social media, Bookbub, and Amazon, to name…
How Mysteryrat's Maze Podcast Came to Be (and What I Learned Along the Way)
by Lorie Lewis Ham For anyone who doesn’t know me, I have been publishing Kings River Life Magazine for nine years, and before that I published five mystery novels. KRL…
17 Fantastic Ways to Sell More Books for the Holidays (10-13)
by Diana Urban (from BookBub October 30, 2019 Reprinted with permission) 10. Run giveaways with book bundle prizes. Authors and publishers alike often run generous giveaways during the holiday season,…