Rewarding Reader Engagement in 2021 and Beyond
by Penny C. Sansevieri Marketing a book is hard work, and your efforts can seem fruitless if you don’t get positive feedback in the form of reader engagement. Engagement should…
by Penny C. Sansevieri Marketing a book is hard work, and your efforts can seem fruitless if you don’t get positive feedback in the form of reader engagement. Engagement should…
by Penny C. Sansevieri When we look at how to market a book, we know this for sure: Amazon is a great place to list your book, but it requires…
by Penny C. Sansevieri You’ve seen those shiny seals adorning the covers of some of your favorite books, and you’ve certainly taken note when you’ve come across the words, “Winner…
by Penny C. Sansevieri Many authors struggle with their website, and I understand the challenges. That said, the effect a website can have on your book sales cannot be ignored.…
by Penny C. Sansevieri Indie authors ask me all the time how to get noticed on Twitter because, just as with LinkedIn and Facebook, when an author connects with the…
by Penny Sansevieri If you’ve ever said something like: “I’m not sure if what I’m doing is right,” or “None of this seems to be working,” then maybe you haven’t…
by Penny C. Sansevieri The greatest ally for an independent author is their local bookseller. While we’re currently all stuck indoors at the moment due to the spread of COVID-19,…
by Penny Sansevieri The Month of July is… Dog Days of Summer National Blueberry Month National Anti-Boredom Month Unlucky Month for Weddings National Cell Phone Courtesy Month National Hot Dog…
When Revising and Re-Releasing is the Answer by Penny Sansevieri In a perfect world, book marketing would be flawless right out of the gate when a book is released. In…
The Strategy that Leads to More Book Sales by Penny Sansevieri A secret formula for executing the perfect book launch doesn’t exist. Numerous constantly changing factors are in play, from…